Content marketing can be a challenge for e-commerce businesses. You need to understand not only how to create content that will attract visitors, but how to move those visitors toward making a purchase.
Your top competitors are finding ways to be more data driven and leverage technologies that give them an edge — and now, I want to let you in on some of their secrets to social media marketing success.
Social media platforms are always changing to keep users interested and optimize themselves for new technologies. These changes are a mixed bag for marketers; in many cases, these changes mean new opportunities to reach new audiences or engage with our existing audiences better.